PR Writing
Press Release
I created a hypothetical Press Release for USA Swimming about celebrating the company's 44th anniversary. The anniversary takes place at the International Swimming Hall
of Fame and after the World Aquatic Championships.
Research Document
I did background research for Spatchcock Funk on their brand tone, audiences, competitors, and potential opportunities to progress.
Fact Sheet
I created a hypothetical fact sheet for USA Swimming about celebrating the company's 44th anniversary. The fact sheet holds all of the details of the event.
Media Briefing Document
Received a hypothetical prompt that Bomb Pop was redesigning their products to move away from the bomb association. The document holds the talking points my group mates and I created for a media briefing that fake journalist would be questioning the group on the redesign.
Pitch Deck
In a partnership with Asia Hentkowski, we created a hypothetical campaign pitch for FENTY by introducing a new business opportunity to continue to be innovative in both the beauty and technology spaces.
eNewsletter Part A
I created a document for the foundation of a hypothetical email campaign that is to be created using Brevo for a CSR campaign pitch for USA Swimming after researching their DEIA initiatives.
Media Pitch
I searched through Muck Rack, SwimSwam News and Swimming World magazine for journalists to write a media pitch to on the hypothetical "Splashiversary" event.
Research Document
Working alongside two others, I conducted research for Syracuse University’s health center to gather information and public sentiment on student’s feelings and concerns regarding the potential introduction of artificial intelligence (AI) in mental health resources offered on campus.
eNewsletter Part B
This is an email campaign I created using Brevo for the CSR campaign pitch I created for USA Swimming after researching USA Swimming’s DEIA initiatives.